SPORTSWEAR
DESIGN | CONSULTiNG | CREATIVE DIRECTION | BRAND MANAGEMENT | bespoke toolkits
FREELANCE sportswear design and creative consultancy
Supporting sportswear, activewear, athleisure and lifestyle brands across apparel design, STRATEGY, brand management, creative direction, bespoke brand and business toolkits. Consultancy, coaching and mentoring.
Category expertise across both women’s and menswear sportswear apparel design:
// Running
// Training
// Gymwear
// Cycling and Triathlon
// Outerwear
// Skiwear
// Lifestyle
// Travel and Adventure
// Athleisure
// Yoga and Pilates
// Loungewear
// Tennis
// Performance-Fashion
// Technical Streetwear
// Motorsport
// Baselayers and underwear
// Swimwear
// Accessories
SUPPORTING BRANDS to realise their potential and elevate beyond with authenticity
We have you covered for:
// brand strategy
// brand - dossier | blueprint | guidelines
// sustainability mapping
// creative direction
// product strategy
// range plans | product matrix
// design - garments and accessories
// garment tech packs and measure specs
// trims design and tech packs
// packaging design and tech packs
// sourcing, product development, supplier management
// photoshoots with an expert team
// campaign direction
// 3D garment rendering
// traditional marketing and PR
// critical path and roadmapping
// costings and forecasts
// fundraising and pitch decks
// wholesaling into retail
// driving trade
// order fulfilment and logistics
// bespoke business toolkits
BESPOKE AND CREDIBLE
Every brand is unique and there is no one-size fits all. Together, we will establish what support you require and tailor a bespoke package for you whether it just be help with freelance sportswear design and tech packs, range planning or a much larger service including creative direction.
You might be at a stage where you would benefit from toolkits for your business - all of our toolkits are bespoke for your brand and business strategy which is why we don’t offer free templates or e-guides as they could negatively impact your business.
With excellent industry relationships and partners we can support you with building your team, suppliers and industry-expert network with confidence.
MENTORING and coaching support
Just starting out in the sportswear clothing industry? We've got everything you need, from a variety of workshops and boot camps to personalised mentoring and coaching support tailored to your needs.
Considering adding an industry non-executive director to your team to bring gravitas to your brand and business? Our NED and advisory services can help you make informed decisions.
In the midst of a growth phase? It's an exhilarating yet challenging journey. Whether you're navigating expansion, implementing significant changes, or reevaluating strategies to sustain growth while honouring your brand's heritage, we're here to support you every step of the way.
Looking to scale up? This is a crucial phase where preserving your brand's DNA and blueprint is paramount to avoid dilution or losing recognition as you expand your collections and venture into new categories. We can assist you in navigating this dynamic industry landscape while staying true to your brand's purpose, ensuring authenticity and credibility as you grow. We'll help you maintain your connection with founding consumers while also attracting new sets of consumers, evolving and expanding with authenticity and integrity.
world class PHOTOSHOOT imagary
Compelling narrative and emotive visuals breathe life into everything.
Whether you need support or full management of your campaign photoshoots, product photography, or multi-platform imagery for your website and social channels, we've got you covered.
From captivating narratives to stunning visuals, including photography and video footage, we'll ensure your brand stands out whilst working with your budget.
ICONIC and world class Brands
I have had the privilege to contribute my expertise and collaborate with notable names in the industry embracing the unique challenges and opportunities presented by each brand, working collaboratively with amazing founders, directors and cross-functional teams to bring visions to life. From the technical precision required for innovative sports brands to the fashionable edge of athleisure apparel through to the fusion of style, sustainability, story-telling and functionality for lifestyle brands.
